Managing Marketing Services

Even small firms find themselves trying to manage multiple routes to market and varied customer types - institutional and retail.  At the same time, marketing functions need to be able to respond quickly but professionally, often with only one chance to make a positive impression.  Historically, marketing collateral would have centred on printed material - sales aids, product brochures, application forms - and above the line campaigns.  With the increased emphasis on e-business and online marketing, marketing services need to co-ordinate and develop websites, microsites, extranets, search engine optimisation, e-mail campaigns and viral marketing techniques. 

Bluerock has formed a partnership with Vuture to supply its unique Vx marketing management software that enables rapid but controlled and compliant outputs.  It can tie together customer or scheme specific material in a variety of media for complete account management. It also allows non-technical users direct access to create, update or modify websites within minutes and can be linked to Vuture or current service providers to supply graphics, copy, html code etc.  The award-winning software offers cheaper, better and faster results and is now available to the financial services exclusively via Bluerock

For further details please visit our demo site or contact us for further details...